AI Insights · Timothy · January 2021
Top 5 Film & Television Apps in France Q4 2020: A Sensor Tower Data Analysis
An overview of the performance of leading Film & Television applications in France during Q4 2020, based on Sensor Tower data. Downloads, revenue, and user engagement trends are highlighted for a comprehensive market insight.
As the final quarter of 2020 wrapped up, the Film & Television app category in France saw significant user engagement, with leading platforms showcasing varying trends in downloads, revenue, and weekly active users. Data gathered by Sensor Tower provides a clear picture of the performance of these top applications.
Disney+ experienced substantial growth in weekly active users, peaking at 2 million by the end of December, up from 1.5 million at the end of September. Downloads also surged, reaching a high of 200 thousand in the week of December 21, while revenue showed a notable spike in mid-October and mid-December, both times close to 600 thousand.
Netflix maintained its strong presence with steady revenue throughout the quarter, ending with approximately 300 thousand in the last week of December. Downloads saw a significant jump to over 200 thousand in the week leading up to Christmas, and weekly active users reached their zenith of over 10 million during the final week of 2020, showing a consistent upward trend from 9 million at the start of the quarter.
GROUPE CANAL+'s app CANAL+ displayed a more stable pattern, with revenue hovering around 150 thousand to 180 thousand throughout the quarter. Downloads peaked at nearly 50 thousand in late October, while weekly active users saw a gradual increase, finishing the quarter at over 900 thousand.
Amazon Prime Video showed a notable rise in downloads, with a high of 150 thousand in the week before Christmas. Revenue fluctuated, ending the period at around 50 thousand. The app's weekly active users saw a significant increase from 1 million to 1.4 million in the final weeks of the quarter.
Lastly, delitoon displayed modest figures in comparison, with downloads reaching approximately 7 thousand at the year's end and weekly active users climbing to just above 30 thousand. Revenue peaked at nearly 65 thousand in the week of November 23.
These metrics provide valuable insights into the performance of key players in the Film & Television app space in France during the fourth quarter of 2020. For a deeper analysis and more comprehensive data, Sensor Tower's platform offers extensive app intelligence and market insights.
